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(1/3) 31 Proven Marketing Statistics: Digital Marketing, Sale Strategies & Visual Content Marketing

It’s no longer a secret that the new wave of technological innovation is disrupting almost everything. From traditional businesses that are lean on manpower, to being able to use artificial intelligence to understand the specific needs and emotions of the customers,  there is no question that the tech-savvy world today is filled with the buzzwords of big data, cloud-computing, fintech and 3D printing.


As the brand and digital marketers who embrace the power of technology and appreciate the human interaction to foster “a sense of meaning and purpose in life”, we know that maintaining our clients’ relationship is crucial despite the world is pushing us to revolutionise the way we work.


9 Mind-Blowing Statistics That Every Sale Manager/Marketer Should Know (Source: Influencer Post)



The #1 reason Customers buy from you isn’t service, selection, quality or price — it’s your confidence. (Source: Guerilla Selling)
  1. The best time to cold call is between 4:00-5:00pm. The second best is 8:00-10:00am. The worst times are 11:00 and 2:00pm (Source: InsideSales and Kellogg School of Business)

  2. Thursday is the best day to prospect. Wednesday is the second best day. Tuesday is the worst day. (Source: InsideSales)

  3. In 2007 it took an average of 3.68 cold call attempts to reach a prospect. Today it takes 8 attempts. (Source: Telenet and Ovation Sales Group)

  4. 80% of sales require 5 follow-up calls after the meeting. 44% of sales people give up after 1 follow-up. (Source: The Marketing Donut)

  5.  After a presentation, 63% of attendees remember stories. Only 5% remember statistics. (Source: Chip and Dan Heath)

  6. 70% of people make purchasing decisions to solve problems. 30% make decisions to gain something. (Source: Impact Communications)

  7. Each year, you’ll lose 14% of your customers. (Source: BusinessBrief)

  8. Prospects that buy have 58% more objections than prospects who don’t. Learn to appreciate objections as they provide opportunities to solve customer problems.

  9. The #1 reason Customers buy from you isn’t service, selection, quality or price — it’s your confidence! (Source: Guerilla Selling)

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Brand Soul Malaysia Sdn Bhd

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No. 3 Jalan Bangsar, 
KL Eco City,
59200 Kuala Lumpur, Malaysia

T: +60 17 513 6870
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